Articles

Best Hair Spray of the Year

We are happy to announce that our DS perfume free Strong Hold Hairspray received the hairspray of the year award. Read more>>

SensiDO 30th Collection

The SensiDO color family is expanding and becoming more versatile with contemporary and in-demand new shades. Read more>>

Different Oxidants

The choice of peroxide depends on the intended use and coloring technique.  Three different SensiDO peroxides available.  Read more>>

Innovation against pollen

Prevents pollen dust and air pollution particles from sticking to the hair. Read more>>

Animal testing in cosmetics

Did you know that all cosmetic products here are not tested on animals? Read More>>

Moisturizing vs. hydrating

What is the difference between moisturizing and hydrating? Read More>>

Reasons for metal accumulation

Benefits of metal removal and deep cleaning Read More>>

How to recycle?

All of our packaging has recycling symbols that explain what material it is made of. Read More>>

Nordic Shades

Dreaming of Scandinavian blonde? Create it with SensiDO Nordic Shades. Read More>>

Contest winners

We held Nordic Shades image competition on Instagram Read More>>

What is hair life cycle?

Healthy scalp is important part of healthy hair growth. Take a closer look. Read More>>

DS tips & tricks

We have put together use tips for some of your styling favorites!  Read More>>

Slalp - Chemist's perspective

What is scalp and what is happening there? How to take care of it? Read more>>

Key flag symbol for SensiDO!

SensiDO is first hair color in Finland with Key flag symbol. Read More>>

Exfoliate your scalp

Read why you should start taking care of your scalp with System 4 products. Read more>>

New shades available

SensiDO Nordic Shades expanded with some darker and deeper shades. Read more>>

Embrace curls

What is Curly Girl method? Find right products to embrace your natural curls! Read more>>

Why oat oil?

This versatile conditioning component helps maintain and strengthen skin and hair barrier function. Read more>>

Sustainable manufacturing

We strive reducing our carbon footprint through all of our processes. Read Moree>>